What is advertising nowadays?
Imagine a peacock and world flowers. The colors, sounds, and displays of the rest of the species convey that you are a suitable mate. Plant seeds and pollen are spread by other animals only if they can attract attention. Humans instinctively understand and respond to advertisements. It is encoded in our genes from eons of […]
Vintage Advertising Banners - How to Tell if It's a Reproduction
There are a few ways to tell if you have a really old antique tag. The letters are not complete. No two signs are exactly the same. If it was perfect it was made using a computer and if more than one sign was exactly the same it was not written by hand. – On […]
Benefits of advertising a cup of coffee
Branded coffee cup and paper cup ads have been shown to give more positive brand perception. Coffee is one of the most consumed beverages in society. People drink an average of 3 cups of coffee per day. Coffee cups are a great opportunity to showcase your brand to the mass audience in a cost effective […]
Coffee cup advertisement as a type of niche advertisement
The coffee cup advertisement is one of the most powerful means through which a message is communicated as thousands of people buy it every day. In the United States, coffee cup advertising is the fastest growing outdoor advertising segment. Coffee is personal. It stimulates ideas and engages the consumer in a way and mentality that […]
What do satellite radio ads cost?
final frontier space… It’s also a land full of floating metallic objects that orbit the planet and transmit signals to our devices. One of these floating metal objects is a satellite designed to push radio programming to our receivers. The only brand on the market in the US is Sirius XM Satellite Radio. Satellite radio […]
Top 4 factors to consider when choosing an ad
Online advertising is part of the entire marketing mix. You will need to consider the price of the product/service to target audience before choosing the advertising medium. It is important for the target audience to bear the cost of the products/services without it turning into cheap taste or cheap quality. It is also important to […]
The attractiveness of color in advertising
The colors you use for an ad are more important than the actual wording of the ad. The reason for this is that the colors (and graphics) grab consumers’ attention and then make them read your ad. According to psychology.about.com, “Psychologists have suggested that the impression of color can account for 60% of the acceptance […]
Marketing Major League Baseball the Right Way: A 5-Step Guide
By the year, youth baseball leagues are becoming more and more popular. For those of us who run tournaments as a way of life, this is somewhat bittersweet. On the other hand, more tournaments mean more teams participate in tournaments. And if more teams participate in tournaments…well, you get the picture. On the other hand, […]
A guide to using marketing automation management software to engage your customers
Using marketing automation software allows you to take your current direct marketing efforts a little higher. It gives you a way to reach customers at every step of the customer life cycle. This has been proven to be one of the most effective ways to use marketing automation. It is also the best way to […]
Email marketing tips that work
the truth? Email marketing is still very popular today, and it may be the most powerful internet marketing strategy possible for any business. Based on 2018 numbers, email marketing still ranks as the fourth most powerful marketing channel, after search engine optimization, social media, and affiliate programs. Together, these four marketing channels account for approximately […]